Statewide tribal coalition ramps up campaign by launching Spanish-language TV spot
News Release
Californians for Tribal Sovereignty and Safe Gaming
Californians for Tribal Sovereignty and Safe Gaming - representing a coalition of 33 tribal governments - yesterday released its third ad, (Spanish-language ad), ramping up their multimillion-dollar statewide advertising campaign to defeat the deceptive online sports betting measure sponsored by out-of-state corporate gaming operators. The campaign includes both broadcast television advertising and a statewide digital effort.
The Spanish-language ad begins running today on Spanish-language television statewide. The ad can be viewed here: https://www.protecttribalgaming.com/es
SPANISH
Empresas provenientes de otros estados buscan introducir las apuestas deportivas online en California.
Pero lee lo que dicen las letras pequeñas.
Esta iniciativa se llevaría el 90% de las ganancias generadas por esta actividad fuera del estado.
No veríamos sus beneficios.
Se crearían muy pocos empleos.
Y se rompería la promesa que la gente de California tiene con las tribus nativas del estado.
TRANSLATION
Out-of-state companies are looking to bring online sports betting to California.
But read the fine print.
This initiative would take 90% of the profits generated by this activity out of the state. We would not see its benefits.
Very few jobs would be created.
And it would break the promise the people of California have with the state's Native tribes.
Read More
Like the first two ads, the ad concludes with tribal leaders saying: “These out-of-state corporations don't care about California. But we do. Stand with us.”
“As with our English statewide ads, we are urging Spanish-language voters to read the fine print and be aware of the deceit behind the out-of-state corporate measure,” said Californians for Tribal Sovereignty and Safe Gaming spokesman Roger Salazar. “The promise of money for the homeless is an illusory, and their real motive is increasing the corporate profits they send out of California to Boston and New York. They don’t care about California or the promises between Californians and the state’s native tribes.”
Ad paid for by Californians for Tribal Sovereignty and Safe Gaming, sponsored by tribal organizations. Committee major funding from:
San Manuel Band of Mission Indians
Rincon Band of Luiseno Indians
Funding details at: https://www.fppc.ca.gov/
(Image: Californians for Tribal Sovereignty and Safe Gaming)
