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News Release

Eighth Generation

Seattle based Eighth Generation teamed up with renowned fashion artist Jamie Okuma to create the new “Ribbons” Wool Blanket design. Jamie Okuma's (Luiseño and Shoshone-Bannock) beadwork, mixed-media soft sculpture, and fashion design work has been showcased worldwide — and even featured in Vogue. The new “Ribbons” design is based on the artist’s own bold, striking ribbon work.

In addition to the wool blanket, Eighth Generation previously released two items designed in collaboration with Jamie — the Ribbons Crew Socks and the Ribbons Beach Towel. The design features the artist's favorite colors to bead with and showcases the bold designs that are characteristic of the Plateau/Great Basin/Plains region art style that instantly catches the eye.

Eighth Generation revitalized the wool blanket market by becoming the first Native-owned company to offer wool blankets in 2015. Now owned by the Snoqualmie Tribe, the company is set to drastically expand distribution, visibility, and market penetration for all of their 100% Native designed products.

To learn more about the Eighth Generation x Jamie Okuma collaboration, check out Eighth Generation’s blog post here!

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Link to “Ribbons” Wool Blanket:

Link to “Ribbons” Crew Socks:

Link to “Ribbons” Towel:

Link to Blog Post:

About Eighth Generation
Recently acquired by the Snoqualmie Tribe, Eighth Generation was founded in 2008 by artist, activist, and educator Louie Gong (Nooksack). Now one of the fastest growing Native-owned companies in the U.S. — with a flagship store in Seattle’s iconic Pike Place Market — Eighth Generation is a proud participant in the global economy. The company provides a strong, ethical alternative to “Native-inspired” art and products through its art-centric approach and 100% Native designed products. Eighth Generation’s Inspired Natives Project, anchored by the tagline “Inspired Natives, not Native-inspired,” builds business capacity among cultural artists while addressing the economic impact of cultural appropriation.

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