Amazon joins ‘tidal wave’ of pressure on Washington NFL team

In this Dec. 22 photo, the Washington NFL team logo is seen on FedEx Field prior to a football game between the New York Giants and the Washington team in Landover, Md. (AP Photo/Mark Tenally, File)

Aliyah Chavez

Updated: The online retail giant joins Target, Walmart and Nike in removing the team’s gear from their websites

Aliyah Chavez
Indian Country Today

Online retailer Amazon plans to remove Washington NFL franchise products from its website, joining what advocates called a “tidal wave” of momentum to get the team to change its name.

The news comes less than a week after the team announced it would undergo a thorough review of its name.

Amazon sellers were reportedly given 48 hours to review then remove products featuring the team, including jerseys, T-shirts and jewelry, CNBC reports.

“With the announcement from the Washington team and the NFL, we are removing products with the team’s name and logo from our stores,” an Amazon notice told sellers. “Failure to properly close or delete all restricted product listings from your inventory may result in deactivation.”

As of Wednesday evening, merchandise could still be found on the Amazon website.

In the ongoing name review, Adam Schefter with ESPN reported: "In their discussions about a potential new name, Washington is planning to have no Native American imagery, per a league source." 

Amazon joins Target, Walmart, Nike and Dick’s Sporting Goods in pulling merchandise of the Washington NFL team from their websites.

Washington NFL team merchandise at Target in Alexandria, Virginia, on June 28, 2020. (Photo by Jourdan Bennett-Begaye)
This June 28 photo shows Washington NFL team merchandise at a Target store in Alexandria, Virginia. (Photo by Jourdan Bennett-Begaye, File)

Carla Fredericks, Mandan, Hidatsa and Arikara Nation, and the director of First Peoples Worldwide, was part of the National Native Town Hall on Wednesday. Part of the event called for the end of Native mascots.

"Just today, before this meeting, we found out that Amazon now as a retailer independently pulled all the Washington team's merchandise from its site, which is incredible, so it's a tidal wave."

On Monday, President Donald Trump tweeted his support for the Washington NFL franchise, the same day more than 14 Native leaders and organizations penned a letter to NFL Commissioner Roger Goodell asking him to require the team to “immediately change” its name.

(Previous: Target pulls merchandise as leaders ask NFL to force name change)

The letter from Native leaders asks the NFL commissioner to eliminate “any and all” Native imagery in the team’s logo, including Native terms, feathers and arrows, among a number of other “nonnegotiable” requests.

On Wednesday, Washington state Attorney General Bob Ferguson commended Amazon for “taking this swift action to support this long overdue change.” Earlier in the day, Ferguson published a letter to Amazon CEO Jeff Bezos pressing the company to drop the team’s merchandise.

ICT Phone Logo

Aliyah Chavez, Kewa Pueblo, is a reporter-producer at Indian Country Today's Phoenix Bureau. Follow her on Twitter: @aliyahjchavez or email her at achavez@indiancountrytoday.com

_

Indian Country Today national correspondent Dalton Walker, Red Lake Anishinaabe, and The Associated Press contributed to this report.

Support Indian Country Today by becoming a member. Click here.

Comments

News

FEATURED
COMMUNITY