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The New York Daily News Will no Longer Use ‘Redskins’

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The paper’s headline was ‘Sack the Name.’ A powerful and explicit statement from a paper known for a selling the news with occasional innuendos.

The Daily News pledged that it“will no longer refer to the Washington professional football team by its unacceptable nickname.”

Here’s a portion of the statement:

Enormously popular and deeply ingrained in sporting culture, the Redskins name is a throwback to a vanished era of perniciously casual racial attitudes. No new franchise would consider adopting a name based on pigmentation — Whiteskins, Blackskins, Yellowskins or Redskins — today. The time has come to leave the word behind.

Loyalty, tradition, affection and nostalgia all weigh heavily toward accepting the name as an artifact that has been cleansed of derogatory meaning by association with celebrated athletics.

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While the team ownership and many fans hold such a belief in good faith, the inescapable truth is that the term Redskin derives solely from the racial characteristic of skin tone in a society that is struggling mightily to be color-blind.

Still more, many Native Americans view the word as a slur born in the country’s inglorious victimization of their ancestors. Their representatives have persuaded a federal panel to rule that the team name and logo are offensive and should be stripped of U.S. trademark protection.

RELATED: Washington Post’s Editorial Board Bans Use of ‘Redskins’

Recently, The Washington Post’s editorial board, which is separate from its newsroom, said it was banning the R-word and challenged other news outlets to “decide what side they are on.”

The New York Daily News was first published in 1919, and was the first successful tabloid newspaper in the United States, according to Britannica.com. At one time, it also had the largest circulation in the United States.

Read the entire opinion here.