A National College Prospects Hockey League team that has yet to even take the ice for a game is being blasted on social media for the red-skinned Mohawk logo they released back in May.
Additionally on July 26th, the team tweeted "Warriors Hockey beats the drum in Erie!"
One user responded, "You must be joking. Do you need graphic design help? Or an adult in the front office?" Another user said, "Please fire your branding/marketing team."
Lake Erie Warriors on Twitter
Uni-Watch website contributor Paul Lukas shared the logo Wednesday on his Twitter account which started the massive social media response. Lukas wrote in his tweet: “Quite a logo for the Lake Erie Warriors, new team in the National College Prospects Hockey League.”
Many of the large number of responses deemed the logo racist.
Ryan Adams stated on the Lake Erie Warriors Facebook page, “Seriously? This is your logo? Could you make it just a little more racist?”
On deadspin.com, contributor Barry Petchesky also ripped the logo in an the article entitled, “Hey, Come Look At This Hockey Team's Logo Before They Apologize And Change It.”
The Lake Erie Warriors, a Tier III Junior A hockey team competing in the National College Prospects Hockey League, has not yet responded to ICTMN’s request for comment.
Follow ICTMN’s Arts and Entertainment, Pow Wow’s and Sports Editor Vincent Schilling (Akwesasne Mohawk) on Twitter - @VinceSchilling