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North Dakota Visitor Center Honoring Sitting Bull Set to Open

A story about the Sitting Bull Visitor Center in North Dakotaopening on May 15 with an open house ceremony
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American Indian Alaska Native Tourism Association (AIANTA) Member Standing Rock Sioux Tribe will partner with Sitting Bull College for the ribbon cutting and open house of the highly anticipated Sitting Bull Visitor Center on May 15 from 11:00 a.m. to 1:00 p.m./MST at the Sitting Bull College Campus in Fort Yates, North Dakota.

Standing Rock Sioux Tribal Chairman Charles Murphy and Sitting Bull College President Dr. Laurel Vermillion will conduct the ribbon cutting ceremony at the Visitor Center’s Medicine Wheel Park, with a musical performance by flutist Kevin Locke, a National Endowment for the Arts Master Traditional Artist.

“This was a joint project of the Standing Rock Native American National Scenic Byway, Sitting Bull College and the Standing Rock Sioux Tribe,” said LaDonna Brave Bull Allard, AIANTA Board Member at Large and Standing Rock Sioux Tribe’s Director of Tourism. “The new Sitting Bull Visitor Center and Medicine Wheel Park is a dream come true for us.”

The Sitting Bull Visitor Information Center, operated by Sitting Bull College, will offer travelers information regarding local and special events, places to visit, a gift shop that will sell a variety of authentic Native American arts and crafts, and more. The Visitor Center is also the new home to the Standing Rock Tribal Tourism Office operated by the Standing Rock Sioux Tribe. The Tourism Office provides Tatanka Okitika Historic Tours offering individualized tours on a first come first serve basis and reservations are recommended. Narrated tours are given along the Scenic Byway in both North Dakota and South Dakota. Stops include the Sitting Bull Burial Site, Standing Rock Monument, Standing Rock Tribal Administration Building, Sitting Bull Visitor Center and other points of interest.

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Allard added, “We look to Native tourism to help our nation become sustainable for the future of our culture and people. We honor our great leader Sitting Bull with a center that will bring healing to our nation.”

“AIANTA is excited for our member the Standing Rock Sioux Tribe and AIANTA Board Member LaDonna Brave Bull Allard,” said AIANTA Executive Director Camille Ferguson. “This is an example of how tribes are helping define, introduce, grow and sustain American Indian and Alaska Native Tourism.”

For more information about the Open House or to schedule a tour please contact LaDonna Brave Bull Allard at 701-854-3698 or

AIANTA is a 501(c)(3) national nonprofit association of Native American tribes and tribal businesses that was incorporated in 2002 to advance Indian Country tourism. The association is made up of member tribes from six regions: Alaska, Eastern, Midwest, Pacific, Plains and the Southwest. AIANTA’s mission is to define, introduce, grow and sustain American Indian and Alaska Native tourism that honors and preserves tribal traditions and values.

The purpose of AIANTA is to provide our constituents with the voice and tools needed to advance tourism while helping tribes, tribal organizations and tribal members create infrastructure and capacity through technical assistance, training and educational resources. AIANTA serves as the liaison between Indian Country, governmental and private entities for the development, growth, and sustenance of Indian Country tourism. By developing and implementing programs and providing economic development opportunities, AIANTA helps tribes build for their future while sustaining and strengthening their cultural legacy.