The National Lacrosse League’s (NLL) Minnesota Swarm announced a three-year partnership with Ho-Chunk Gaming Wisconsin that will make the Wisconsin-based casino chain a sponsor of the team.
As part of the partnership, Swarm’s home playing field will now be referred to as Ho-Chunk Nation Field at Xcel Energy Center, and Ho-Chunk Gaming Wisconsin will receive exclusive field naming rights during Swarm home games. The Ho-Chunk Gaming Wisconsin logo will also be placed on the Swarm’s home and away jerseys. Ho-Chunk Gaming will also be the presenting sponsor of the Swarm’s annual Native American Heritage Night on February 6, 2015 when the team faces the Rochester Knighthawks.
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“We are really feeling the energy of this sport with this partnership,” Ho-Chunk Nation President Jon Greendeer said in a news release. “This game not only has its roots in our culture and heritage, it is vastly reclaiming its place as the activity of choice in Native [American] communities today. I’m excited to see our relationship with the Minnesota Swarm take its first official steps together and grow with the popularity of this profound, energetic sport.”
“We are excited to officially welcome Ho-Chunk Gaming Wisconsin to the Swarm family,” Swarm Co-Owner and President Andy Arlotta said. “This is the first time an out-of-state tribe has partnered with the Swarm on this level, and we are excited to introduce our fans to all the great things Ho-Chunk Gaming and the people of Ho-Chunk Nation have to offer. We’re also looking forward to working with the youth of Ho-Chunk Nation every year during a week long lacrosse camp to help grow the Creator’s Game.”